Author Archives: Steve Mullen

5 Ways to Engage And Grow Your Facebook Audience

Post Image

If you manage a Facebook Page for your business or organization, you’ve surely noticed that not all of the people who “liked” your page see every update.  Even taking away the fact that not everyone is on Facebook on any given day when you post, the amount of people who have your update show up […]

Continue Reading

Why Do Facebook Ads Bother People?

Post Image

Why do people worry about Facebook advertising? Currently, there are two types of Facebook ads.  One is a small ad that promotes a Facebook page or possibly a regular non-Facebook website.  These can be found on the right side of your news feed.  The second type of ad is a promoted post.  This appears in […]

Continue Reading

A Primer for Instagram: Social Media for Elementary Schoolers

Post Image

I went down the Instagram rabbit hole today.  I figured it was just time.  Previously, I’d learned enough about it to be able to speak semi-intelligently about it if needed.  However, I’d never felt the need to use it and its use never came up for a client.  I never like being a late adopter, so […]

Continue Reading

Who Are the Millennials?

As a member of the Generation of X, I feel like I know a little bit about people my age.  The generation before us, the Baby Boomers, have been written about far too much, so everyone knows about them (and is probably sick of them).  However, who are the Millennials?  This generation, whose parents are […]

Continue Reading

Five Rules for Social Media Brand Management During a National Crisis

Post Image

Before I get too far into this topic, I want to say that my thoughts and prayers are with the victims of yesterday’s bombings at the Boston Marathon.  It was and is the definition of senseless violence. It’s a very modern thing, and unfortunately it’s happened lately with increasing frequency — our entire nation mourning via […]

Continue Reading
Post Tagged with , ,

Local And Regional Organizations Team Up To Offer Special Golf Opportunity For People With Disabilities

Post Image

Sheltering Arms is kicking off the 2013 golf season with an exciting program designed especially for people with physical disabilities.

Continue Reading
Post Tagged with , ,

FightSMA Hails Reintroduction of National Pediatric Research Network Act (NPRNA) in the U.S. Senate

Post Image

An international nonprofit leading the fight against Spinal Muscular Atrophy is asking for help in winning approval of the NPRNA in the U.S. Senate.

Continue Reading
Post Tagged with , ,

SleepBetter.org and Rhett & Link Video Reaches Six Million Milestone YouTube

Despite being more than two years old, the breakthrough online video “2 Guys 600 Pillows,” produced by Rhett & Link and SleepBetter.org, continues to shatter milestones.

Continue Reading
Post Tagged with , ,

Sleep Information Website Says Earlier Black Friday Hours Actually Benefit Shoppers

While a vigorous debate is underway over Black Friday shopping actually starting on Thanksgiving this year, a premier sleep news and information website says there is a big benefit for drowsy consumers.

Continue Reading
Post Tagged with , ,

Sheltering Arms Celebrates 20 Years of Golfers Overcoming Disability to Continue Playing Their Favorite Sport

Post Image

Sheltering Arms, Central Virginia’s premier physical therapy rehabilitation healthcare provider, is inviting the public to play in a very different type of golf tournament.
>> Read more

Continue Reading
Post Tagged with , ,