Category Archives: SEO PR Tactics

Is News Release Distribution for SEO Dead?

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The days of pseudo-news releases that are purely SEO tools are dead and should be buried. The public relations and SEO PR worlds are still reeling a bit after the big changes that came in Google’s latest algorithm update, dubbed Penguin 2.0.   Simply put, they have changed the role of the news release, or […]

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Five Rules for Social Media Brand Management During a National Crisis

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Before I get too far into this topic, I want to say that my thoughts and prayers are with the victims of yesterday’s bombings at the Boston Marathon.  It was and is the definition of senseless violence. It’s a very modern thing, and unfortunately it’s happened lately with increasing frequency — our entire nation mourning via […]

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