The days of pseudo-news releases that are purely SEO tools are dead and should be buried. The public relations and SEO PR worlds are still reeling a bit after the big changes that came in Google’s latest algorithm update, dubbed Penguin 2.0. Simply put, they have changed the role of the news release, or […]
Category Archives: SEO PR Tactics
Five Rules for Social Media Brand Management During a National Crisis
- 16
- Apr
Before I get too far into this topic, I want to say that my thoughts and prayers are with the victims of yesterday’s bombings at the Boston Marathon. It was and is the definition of senseless violence. It’s a very modern thing, and unfortunately it’s happened lately with increasing frequency — our entire nation mourning via […]