Three Ways COVID-19 Has Changed PR Forever

Here in the United States, we are starting to see a loosening of COVID-19 restrictions, as more and more people take advantage of one of the several vaccines available.  We can see a light at the end of the tunnel, but things will not just magically go back to normal.  Most businesses have been changed […]

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Talking Podcasts, COVID-19, and Online Education With Virginia’s Community Colleges

Obviously we love the organizations we work with, and it’s great when one of them takes the time to talk publicly about our projects.  Virginia’s Community Colleges posted on its blog today an article that talks about a number of things, and quotes EndGame PR President Steve Mullen several times in the process.  The post […]

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EndGame PR President Launches New Sports Podcast

Big news for VCU basketball fans! There’s a new podcast in town.  I’ve partnered with host George Templeton, a former Richmond Times-Dispatch sports reporter, to launch Rams Rewind, an all new show that recaps all of the action from each game.  After each contest, George will break down what happened and give his opinions on […]

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New Podcast Series Explores Programs at Virginia’s Community Colleges

A new podcast series is launching this week, with a goal of exploring the wide variety of programs available through Virginia’s Community Colleges.  The series, hosted and produced by EndGame PR President Steve Mullen, is called Inside Virginia’s Community Colleges.  Season one dives into remote education, which is more commonplace due to the COVID-19 pandemic […]

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Don’t Turn Your Podcast Into an Advertisement

There are nearly as many different types of podcasts as there are people. Between the length of shows (anywhere from a few minutes to several hours) and the topics (you name it) there are a lot of ways to make your show stand out. But, in the end, there’s just one thing you need to […]

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2020 Has Changed a Common Question

For much of your life, you may have greeted friends and family with a hearty, “How are you?” or “How’s it going?”  Until not so long ago, it was really just another way of saying hello, and not many people took it as an opportunity to truly discuss how they were doing.  Those times have […]

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New Survey Results Show the Continued Growth of Podcasting

As the global COVID-19 pandemic entered our consciousness earlier this year, a lot of things fell by the wayside.  One of those things that would normally provide a lot of talking points is the yearly Infinite Dial 2020 survey from Edison Research, which was released on March 19.  The survey provides a wealth of statistics […]

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How Did Earned Media Help Joe Biden and How Can it Help You?

In the days between former Vice-President Joe Biden winning the South Carolina primary on February 29 and the Super Tuesday primaries on March 3, we saw an interesting demonstration of the power of earned media.  But, what is earned media and why should we care? Let’s set the stage for what happened.  Joe Biden didn’t […]

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What Not to Do in PR

Podcast: Play in new window | DownloadSubscribe: RSS [Editor’s note: This blog post was turned into an episode of my podcast, Startup BizCast!  To listen, click the right-facing arrow above.]  Public relations seems like a relatively simple job, but there are so many ways you can make a mess of things, it’s not even funny. […]

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Social Media Overtakes Print Media: What This Means

It was bound to happen. According to a new survey from Pew Research Center released just before the holidays, social media has for the first time surpassed print media as a go-to source of news and information. The study asked Americans where they often get their news. Here’s what they said: 49% – Television 33% […]

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