For much of your life, you may have greeted friends and family with a hearty, “How are you?” or “How’s it going?” Until not so long ago, it was really just another way of saying hello, and not many people took it as an opportunity to truly discuss how they were doing. Those times have […]
As the global COVID-19 pandemic entered our consciousness earlier this year, a lot of things fell by the wayside. One of those things that would normally provide a lot of talking points is the release of the yearly Infinite Dial 2020 survey from Edison Research, which was released on March 19. The survey provides a […]
(Richmond, Virginia) – Richmond, Virginia-based social media and public relations firm EndGame PR announced today that it’s working with global technology giant Unisys Corporation to produce an all new podcast series focused on cybersecurity. The new series is called Security in a Zero Trust World, powered by Unisys. Several episodes have already been published, and […]
In the days between former Vice-President Joe Biden winning the South Carolina primary on February 29 and the Super Tuesday primaries on March 3, we saw an interesting demonstration of the power of earned media. But, what is earned media and why should we care? Let’s set the stage for what happened. Joe Biden didn’t […]
(Charles City County, VA) – For approximately 65 years, volunteers from Westover Episcopal Church in Charles City County have made it possible for visitors to tour some of the most historic homes in America, all within just a few miles of each other. This year’s tour adds several new homes, and introduces a visitor from […]
Podcast: Play in new window | DownloadSubscribe: Android | RSS People like to call social media the new town hall, and it truly is. Whenever there’s a big news event, people hop onto sites like Facebook and Twitter to talk about it. But, what should your business do with its social media presence during a […]
(Fredericksburg, VA) — Father’s Day gifts can be a tough nut to crack, particularly if Dad doesn’t drop any hints about what he wants. A. Smith Bowman Distillery has the answer: a visit to its 8th Annual Father’s Day Festival and a chance to sample the world’s best bourbon during a full day of fun. […]
Podcast: Play in new window | DownloadSubscribe: Android | RSS [Editor’s note: This blog post was turned into an episode of my podcast, Startup BizCast! To listen, click the right-facing arrow above.] Public relations seems like a relatively simple job, but there are so many ways you can make a mess of things, it’s not […]
Podcast: Play in new window | DownloadSubscribe: Android | RSS Having too much work is a great problem to have, until it’s so much that you don’t have time to actually do the work. In this episode of Startup BizCast, host Steve Mullen gives some advice on what to do when that “great problem to […]
Podcast: Play in new window | DownloadSubscribe: Android | RSS As the owner of PR and social media firm, Startup BizCast host Steve Mullen knows where a lot of the landmines are hidden in that world, and how to avoid them. In this episode, he talks about he biggest mistakes that can be made in […]
