EndGame PR, Richmond, Virginia based Public Relations



FOR IMMEDIATE RELEASE

CONTACT:
Steve Mullen
EndGame Public Relations
for Gutter Genius
(804) 382-0017
steve@endgamepr.com

AS THE LEAVES FALL, A NEW GUTTER PROTECTION COMPANY LAUNCHES
Gutter Genius® Offers a SMARTER Way of Protecting Your Gutters

Richmond, Virginia (October 26, 2006) - This is the magical time of year when leaves turn colors, fall to the ground, and crackle beneath our feet. Unfortunately, not all of the leaves actually land on the ground. Many of them end up clogging the gutters on our homes, which is not so magical. Those clogs can lead to serious water damage to windows, siding, foundations and basements. In fact, damage from poor drainage causes billions of dollars of damage to homes in the US every year. In this autumn backdrop, a new company is being launched that can help. Gutter Genius LLC, offers not only premium gutter protection at a lower cost, but a premium customer service experience as well.

"I've been working for several years to develop a better way to help people avoid the damage that can result from clogged gutters, at a much lower price than what is currently available," said Tim Staub, President and CEO of Gutter Genius LLC. "With the patented design of our products, we're able to install outstanding, high quality gutter protection for homeowners at a price that's about 25% of our competitors' products."

Gutter Genius®, developed and manufactured in Richmond, features the proprietary Twist-Lok™ clip that allows faster installation and eliminates problems that result from improper installation. Because of this advance in home improvement technology, Gutter Genius is able to offer a one-year money-back guarantee and a lifetime transferable warranty. However, the difference between Gutter Genius and its competitors goes deeper than technology, price, and warranties.

"Our business model is based on a simple belief," said Staub, "We believe that providing a significantly better customer experience at an affordable price will create a broad base of satisfied customers that will drive the long term success of Gutter Genius."

Gutter Genius believes in incentives. The crews who install the Gutter Genius system are highly motivated employees who receive incentives to provide excellent customer service during and after the installation process. Additionally, new customers become members of the "Raving Genius Fan Club." And, as they say, membership has its privileges. Raving Geniuses can receive cash bonuses for referrals and steep discounts on future installations.

Staub says Gutter Genius products are currently being installed only in the Richmond area; however Gutter Genius LLC plans to set up independently owned franchises around the country in the future. The company is working to raise private equity capital to accelerate its growth plans.

About Gutter Genius
Gutter Genius LLC, based in Richmond, Virginia, manufactures and installs a line of innovative and affordable solutions to eliminate the problem of clogged gutters and downspouts. With its patented design and a price that's as little as 25% of its competitors, the Gutter Genius system is the highest quality and lowest cost gutter protection solution available. Gutter Genius has a one-year money-back guarantee, and a lifetime transferable warranty. For more information on Gutter Genius, please call (804) 233-3262.

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