Category Archives: Social Media News

Facebook’s Latest News Feed Changes: What They Mean

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Once again, Facebook content publishers are feeling the pinch. Facebook announced last week a change in the algorithm that creates its user news feed.  That change, by design, prioritizes content created by friends and family over content created by Facebook Pages. What this means is that if part of your business plan is traffic from Facebook-published content, […]



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Twitter Makes the Right Call in Easing Character Count

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Word leaked out this week that Twitter is easing its 140-character restrictions on posts.  When I first heard some time ago that they were considering this move, I thought it was insane.  The character count is what makes Twitter unique and … well … not Facebook.  But, the report on how they’re going to do it […]



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Facebook Ad Dollars More Important Than Ever

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Ever since becoming a publicly traded company (and thus being more focused on the bottom line) Facebook has been pushing brands more and more toward what is now becoming inevitable — you have to spend at least a little advertising money to get your message to your audience on the social media giant. Facebook announced […]



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Expect to Lose Some "Likes" Soon

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If you manage a Facebook Page and pay at least a little attention to how many “likes” you have, expect to see your numbers going down in the coming weeks. Facebook announced that they’ll be doing an “audit” of the social media site, and removing “likes” that come from people whose accounts have been voluntarily […]



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Facebook Page Changes Will Force Move to More Quality Content

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Social Media Managers for brands across the world are evaluating their strategies right now, as Facebook recently dropped a bomb that will change how some are doing business on the world’s largest social media site. The move, which was posted on Facebook’s news blog, will cut some social media marketers off at the knees, and will […]



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Foursquare Launches Swarm, and Kills the Fun of Checking In

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All good things must come to an end.  We’ve slowly seen Facebook become less fun, Twitter is too crowded to keep straight, and Google+ … well, it was never all that good to begin with.  The latest example of good things coming to an end is the changes that have come to Foursquare. Foursquare was […]



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Facebook Gravy Train Nearing the End of the Line

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For years, businesses have set up shop on Facebook for free, gaining unfettered access to its hoards (one billion probably qualifies as many hoards) of users. Those days are over. Since going public and watching the company’s stock prices go far below what was expected, those who rule at Facebook have made it harder and harder […]



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Facebook Creeping Toward Google+

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Facebook made an announcement this week that once again shifts the ever-evolving service.  The subscribe button added by the social media service allows you to subscribe to public updates posted by anyone on the site — even if they’re not your Facebook “friend”. This move is being widely reported as making Facebook more like Twitter.  […]



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Shut Out by StumbleUpon

You may recall it was only a little more than a week ago that I wrote a blog post praising StumbleUpon, and giving tips on how it can be used.  Well … my StumbleUpon experiment is coming to an abrupt end.  I’ve not been banned, but apparently StumbleUpon has decided that the content I find […]



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Facebook's Weekly Page Update

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I wanted to be one of what surely will be many Facebook Fan Page administrators to applaud a new offering from the social networking service.  Today I received a handy little email from Facebook called the “Weekly Facebook Page Update”.  Being an administrator on two of my own Facebook fan pages plus several more client […]



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